I can't describe what it was like photographing one of my newly favourite fashion photographers, the word intimidating doesn't fit the suit, because Josemaria is far from that. His incredible energy and fun personality was the most difficult thing to capture... but I think I got it!!
Josemaria started out as a photographer for Storm Model, after graduating with an MA in film making he has since worked on numerous international campaigns and fashion editorials. I caught up with him to find out more about his personal projects and what he is working on now. I think you will all agree this could be the next Mario Testino!!
What drew you to a career in fashion photography?
It was during my last semester of the MA on film direction at the London Film School when I realised there was something wrong with me. I was spending way too much time with the actresses’ styling and ended up frustrated because I realised it wouldn't make sense with the character she was playing that she were wearing certain looks. I would repeat takes on 35mm stock because her hair didn’t look right. Coincidently or not at that time I had a brief professional encounter with Mario Testino that gave me the chance to take seriously fashion photography.
I guess it’s all my mothers’ fault; I remember her dragging us to the airport while on holidays in an island just to get a copy of the new issue of Italian Vogue and French ELLE. No wonder why now I have an obsession with ELLE covers of the 80’s and the Peter Lindbergh stories of the 90's in Vogue.