INTERVIEW: Finest Seven

15 August 2013

I'm happy to whole heartily admit I have an addiction and a bad one at that!- As well as having a wardrobe of clothes which I'm seriously thinking I'll need to move house in order to fit them all in, it's also my sunnies collection which only seem to get bigger and bigger! Probably due to constantly stumbling across awesome brands such as Finest Seven, who are one of the hottest new sunnies brands at the moment! 

I had the pleasure of interviewing Jesse, owner and designer of the brand, who has collaborated with the likes of Felder Felder, these are the ones I'm wearing down below!



What's the story behind Finest Seven and what does the name mean? 

FINEST SEVEN started as a passion project. We work as consultants for several other brands under the title of Fish Island Design, whilst this is very fulfilling we wanted to have a small collection we could call our own. The idea was born to produce a pair of sunglasses with the 'finest' of each of the components needed. We identified 'seven' different components we wanted to focus on and hence the name FINEST SEVEN.    
The FINEST SEVEN Elements are:
1. The Components: Every component of the sunglasses – from the hand-stitched Spanish leather cases to the vintage gold hinges - is carefully sourced from ateliers renowned for being the forerunners in their fields.
2. The Lenses: All styles use the highly acclaimed ZEISS lenses in a selection of 3 exclusive colours. Each style is individually tested to comply with the strict requirements that working with Zeiss entails.
3. The Construction Materials: All construction materials, such as the acetate used to create the frames, are either limited edition, custom-made or especially selected for the best quality available.
4. The Colour and Finish: By working with the creative director of the acetate producer Jesse has developed a colour palette that is largely exclusive to FINEST SEVEN’s SS11 collection.
5. The Design: The collection is created through a long and thorough design process, which represents Jesse Stevens’ pure vision.  Testament to his highly directional collection, Jesse Stevens says “…the challenge for me when designing an individual frame; is its influence on the strategic direction for the whole collection, whilst maintaining a unique style and look of its own.”
6. The Comfort and FitFINEST SEVEN has evolved a series of measurements that are ergonomic and have been specifically tested over time to fit the shape of the male and female face.
7. ManufactureFINEST SEVEN is committed to sourcing unparalleled manufacturers who maintain an ethos of innovation and beauty in all details of their products, using traditional crafting techniques as far as practically valid.


 How big is your personal sunglasses collection and what's your favourite pair?
Interesting you should ask.... I have just finished organising my eye wear collection - it is made up of reference vintage, samples of frames I have designed and just interesting pieces. At a rough count I can tell you I have 1300 pairs of frames, of which I wear probably 7 or 8 pairs as personal sunglasses. As predictable as it might sound, my favourite pair is a pair of Finest Seven Zero 01 Aviators - they have the best lenses I have ever worn.



Have you always wanted to just solely design sunglasses or are there possible future plans for an accessories range?


As the company grows we have become fascinated with other products. For example, we went to Spain and found a small village in the middle of the countryside where they have been making leather goods for over a hundred years. They have some very interesting traditional techniques - it was here we produced our handmade leather eyewear case. I am really interested in finding these small traditional suppliers from a production point of view. These are usually family run businesses and offer a fantastic personal work experience. We are now looking around the same area of Spain for other interesting leather-goods that we can make. Exciting stuff. I would love to develop FINEST SEVEN into a luxury line of accessories - the notion of selecting the best components to put a product together can apply to anything.



I adore your Felder Felder Collab but whats been your favourite collaboration to date? 


Felder Felder has been our only FINEST SEVEN brand collaboration thus far. We were able to take some ideas and turn them into catwalk samples in a couple of weeks and it really worked well. I hand make my own frames so it is very handy to be able to make samples so quickly. As a consultancy Fish Island Design has also worked with some amazing brands and we are very excited to currently be working on the Alexander McQueen eyewear collection, amongst others.




What are your 3 top summer staples?

Summer is not summer with my top three S's.... Sunglasses, Sunscreen and Salad.





Advice for any budding sunglass designers? 

Wait a minute.. I will ask my assistant who is a budding sunglass designer...... She says 1. Start Collecting Vintage eyewear. 2. Try and visit some eyewear trade shows. 3. Start hand drawing designs as early as possible. 4. Learn some drawing software .... 5. Be prepared to work for free. 


Jesse Stevens the genius behind this very cool brand!




STALK THE STALKER ON

18 comments

  1. I love the concept behind Finest Seven! thanks for sharing, was a great read :) you look amazing in the sunnies and beanie! :)

    Metallic Paws

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  2. Great post,i love the first pictures,with the lovely sunglasses!

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  3. hey sweets,
    thanks a lot for dropping by my blog and for the darling...
    i am following on Bloglovin..,hope you follow back :)
    keep in touch,
    www.beingbeautifulandpretty.com

    ReplyDelete
  4. Nice sunnies. Thanks so much for your visit and comment.
    xoxoxo

    ReplyDelete
  5. Hello, I'm Delilah. Just stop by and I think you've got a really nice blog!

    My blog is http://dancinginmyawkwardarms.blogspot.com

    I'm focus on fashion illustrating, so if you interested please take a look and maybe follow me if you like it. Thank you.

    Delilah,

    ReplyDelete
    Replies
    1. Cool story! ;)

      www.shareasecret.wordpress.com

      xoxo

      Delete
  6. So cute love that first pic of you! are you single?

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  7. Love the first pair~ so unique!!! what a cool new brand!

    (='.'=)
    Lauren at adorn la femme

    ReplyDelete
  8. Lovely pics!!!
    You have an interesting blog darling!!!!
    Happy sunday!

    ReplyDelete
  9. Nice pics :)

    http://lapetitetasse.blogspot.it/

    ReplyDelete
  10. These sunglasses look awesome! But I only own one pair of shades. Actually I can't find any that suits me ;)

    Love from France <3

    Cécile
    www.maxcebycecilej.com

    ReplyDelete
  11. GFreat post! Nice sunglasses! I'd love it if you dropped by to my fashion blog www.JuneWantsItAll.com and if you like, we could follow each other!
    xx

    ReplyDelete
  12. Nice sunglasses and great pics!!
    kisses

    www.blackdressinspiration.com

    ReplyDelete

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