A few weeks ago I stumbled across the jewellery brand Lovebullets, their brand ethos and values shone out amongst the sea of emerging jewellery designers! You may have already noticed my obsession with these guys, as I now never take off my own 'LOVEBULLET'.
I had the pleasure of interviewing the guys behind this fast up and coming brand, and taking a closer look at some of their coolest pieces.
What first gave
you the idea to create this type of jewellery and why?
The concept evolved from a fantasy story I wrote whereby five LOVE
ANGELS: DESIRABELLE, WILLIAM, MARTIN, LAMBERT AND KOHN defy an evil force;
IZOR, by ‘freezing’ his destructive weapons and electrifying them with positive
power and beauty. This story
inspired us to manifest the ideology and create a symbol that could represent a
positive movement. After months of working artistically with artillery the
concept was finally launched in Shangri-La at Glastonbury Festival 2008.
I have always strongly believed that we
need to work to combat violence and I felt an immediate affinity to War Child,
which is the charity we work with, as it’s a great cause. The charity’s
way of working mirrors the Lovebullets ethos perfectly because it works to
invert destruction and violence, and uses positive experiences – art, music etc
- to spread its message, in the same way that we do.
What are
your inspirations?
The aim is to always
soften the hard aesthetic bullets and artillery and to lend it a fashion
appeal. Looking at the bigger picture though, I also draw inspiration
from nature as a whole: the way that plants grow for example, or the natural
formation of the crystals I incorporate in my designs.
Favourite
piece you've designed?
I’m working on a
bullet corset at the moment which is going to be amazing, but it’s got to be
our Glastonbury installation this year!
Tell me
about your art installations, why did you start creating these?
It all started with
the art installations: our first was the Love Tank at Glastonbury Festival
2008. This was a decommissioned army tank that we turned into a DJ booth:
a symbolic dance on violence. Our jewellery line was born of this concept.
Advice for any
budding jewellery designers?
Innovate don’t
imitate!
I think you will agree this is one very cool brand, even better news is that their jewellery is fabulously affordable, check out their latest collection here. You can also find them in big retailers such as Urban Outfitters and ASOS.
Now all is left is to get your Lovebullet - the ultimate guilt free purchase!
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Hi Dear friend Nice Pix Share Online.My pray with you Dear Friend......Got more Success Blessings in the name of GLORY.
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very beautiful!
ReplyDeleteHow very unusual yet cool! I think I'll invest in one of these for when I want to project a 'don't mess with me' image ;)
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I WANT ONE
ReplyDeleteLx
Great photos! :)
ReplyDeleteThese are super cool pieces! Thanks for sharing!
ReplyDeletexo, alison*elle
woww these jewels are amazing!!!
ReplyDeleteDon't Call Me Fashion Blogger
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woow! this is cute! hahahaha hope you'll have a time to visit my blog. would you like to follow each other? =) just let me know what you think =) Kisses
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Que preciosidades!! me encantan ademas la fotografia es una chulada entre rocas... Perfecto!!
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Wow, amazing collection!
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Really interesting post! Thanks for your comment in my blog, would you like to follow each other?:)
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absolutely beautiful!
ReplyDeletereally pretty :)
ReplyDeletewhat a great post, such amazing jewellery. I love the concept of it being a dance on violence, that is beautiful :) I love the mix of masculine and feminine too, so gorgeous xoxo
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Perfect jewels
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Great post!
ReplyDeleteAnyway,interesting blog and hope to see more posts.
We have just followed your blog and hope you will visit ours too!
xx,
GANDA
I loooooooooooove those necklaces! *.*
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